The Joy of Knowing that My Blogs have Gained PageRank

Google PageRank
Image: 89studio / FreeDigitalPhotos.net

Gaining PageRank from Google is perhaps one of the best achievements that a search engine optimizer could attain.

PageRank is Google’s system of gauging the value or importance of your site. It is named after Larry Page, the founder of Google. PageRank is a Google trademark, which process is patented officially in the US Patent Office.

Search Engine Land explains that “PageRank is Google’s system of counting link votes and determining which pages are most important based on them. These scores are then used along with many other things to determine if a page will rank well in a search.”

Despite the fact that Google had removed PageRank in its Google Web Master Tools interface to encourage bloggers and webmasters to focus on other factors that qualify a site, PageRank has remained as a primary website quality indicator.

PageRank or PR rating ranges between 0 to 10; and PR 10 as the highest. Google and Facebook have perfect PR10 each, while Twitter has PR9.

When I started my first blog, “From Worry to Glory” in September 2009, I don’t have any idea about SEO writing nor about PR. What was in my mind then is to publish my writings through my blog.

Then I created “Online Writing Niche” in July 2010 with the thought of achieving PageRank for it. At that time I already knew about the importance of PR.

After ten months without any development, I told myself that gaining PR is only for those who have the knowledge and expertise in blogging and search engine optimization.

Then in June 2011, I was quite elated to see that my blogs, “From Worry to Glory” and “Online Writing Niche” earned a PR.

“From Worry to Glory”, which is a motivational and inspirational blog, got PR1 after one year and nine months.

Online Writing Niche”, which is a blog on Internet marketing, gained PR2 after ten months.

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Online Writing – Sticking To Quality SEO Content

high quality content

Let’s put it this way – if you would choose the best place to eat, would you dine in a fast food chain or a restaurant?

In a fast food chain, you get instant food: instant burgers, instant fries and other instant orders. You satisfy your hunger, the price is cheaper, and you get to eat immediately after you order.

However, in the long run, fast food items will take a toll on your health, not to mention that they all taste the same in a way. Imagine this as the kind of content you get with a quantity-oriented writer.

In a restaurant, you get thoroughly prepared food, cooked to perfection and delightfully garnished to please your eyes, as well as your stomach. You satisfy your hunger, the price is a little bit higher than what fast food chains offer, and you get to wait longer after you place your order.

In the long run, the dishes will not compromise your health as quickly as instant food would and the taste is all worth it.

Quality online writing is just like relishing the good food in a quality restaurant. Imagine the great benefits when you are working with a quality-oriented writer who would carefully compose a good write up for you.

I believe that Search Engine Optimization need not be something that would degrade the whole concept of journalism and online writing.

I believe that writing on unfamiliar topics takes research and understanding of the topics at hand. It is not mere robotic copy, pasting and regurgitating of words.

I believe that if you wanted to make online writing as a successful job, you have to enjoy it.

Writing and not enjoying it is like offering people (your clients, in this case) canned-processed food… same taste every time, the article content and structure is monotonous and the taste is bland.

I am convinced that in SEO, content is king. To gain more money, you have to attract more visitors to your site. To gain visitors, you have to provide something that would entice them to come back for more. Quality contents will do the job.

A site with quality SEO content lasts.

A site with regurgitated content does not.

If you want to be successful in online writing, stick to quality SEO content.

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Shelly Mae Solis is a Mass Communication graduate of Central Philippine University. She was member of the SEO team of Online Writing Niche doing SEO for Amazon Auto Nation Ltd. in 2011.

PHOTO CREDIT: FreeDigitalPhotos.net


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My SEO Writing Experience

Online Writing

 
When I applied and got my first job as a writer of an outsourcing company, I thought that I could finally make use of the journalistic skills that I had amassed. I was joining press conferences and journalism contests since I was in grade four until college.

Before I underwent job training, I was the typical layperson who viewed Google or Yahoo as merely the homepage of an internet browser.

To search some information, I would just type some words into the search engine bar, click search, and poof… in a fraction of a second, I have rich list of links that would answer my query.

I had no idea that there was something more behind those homepages and also more than my journalism skills.

During my training on online writing, which a big part of it touched about Search Engine Optimization or SEO, the whole concept of search engines and SEO dropped on me like a bomb.

Its shrapnel are the crawling spiders in the Internet, keywords, algorithms, Internet marketing, social media, blogging, back links, black hat, white hat—the list of SEO jargons and revelations is quite long and more are being added.

Then and there, it dawned upon me that the cyberspace is indeed a growing frontier. While I was treating Google as a mere homepage, other people are making World Wide Web as their source of income.

And of course, when I started my online writing career, I got tangled. I began to tread the world of SEO, finding my way through the maze of techniques and good online writing ethics.

I had great time writing while keeping the article “optimized”. It was fun at first but when it reached the part when the client just directed you to copy and paste contents from various websites, put them together and then to just rewrite everything, writing became a tasteless and robotic task.

When the client demanded that I should pass ten 400-500 word articles within eight hours, I honestly told him that I cannot do it. It just did not feel right.

I can do a decent write-up within 1.5 to 2 hours. The time that you spend on writing articles depends on the knowledge and understanding that you have on the topic.

Imagine writing about tips on how to get to a ski resort form a Swiss airport when you are miles away, living in a tropical country. Of course you have to scourge the net for resources and directions.

This marked the time when I started asking myself – do you have to sacrifice content quality in order to come up with more articles?
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Shelly Mae Solis is a Mass Communication graduate of Central Philippine University. She is an affiliate writer of Online Writing Niche, presently working with Amazon Auto Nation Ltd. as full time SEO writer and blogger.


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Google Counts “Tags” as Domain Pages

In the previous post about tags and tag cloud, we learned two things.

First, tags displayed as tag cloud on the homepage of a blog site serve as navigation tool. The reader who wishes to read a page needs only to click on a tag and it will open up to the page where the tag is linked.

Second, the tags displayed in the tag cloud are indexed within Google. This enhances the overall content of your blog.

To show that indeed Google indexes the tags that are displayed in the tag cloud, we studied the Central Philippine University Blog.

Central Philippine University
A portion of the Central Philippine University Blog dashboard

Central Philippine University Blog was created on May 23, 2011 and so far it has 18 posted articles. Counting the three main categories, the site has 21 pages.

However, Google sees it differently.

Using Google search, we determined the number of pages that were indexed within Google for Central Philippine University Blog. There are 175 pages. The image below illustrates how this is done.

Central Philippine University
After four months, Central Philippine University Blog has garnered 175 pages

In determining what comprises the 175 pages that Google had indexed of Central Philippine University Blog’s content, we browsed further the simple site analysis that we did using Google. From the image shown below, we could clearly see how Google had counted the tags as domain page.

Central Philippine University
This is page 2 of the search results for CPU Blog site. The tags are indicated in red.